Recently I received a little present at my doorstep: a brand-spankin’-new copy of the yellow pages.
Now, 15 years ago, this would have been rather useful. I would have been happy to receive the latest copy with all the updated contact info for the local business. However, in year 2013, I really don’t know what do with these pounds of paper. Maybe use it as a doorstop? Or keep around for next bonfire on the beach? I could also just ignore it and leave it there for a few weeks like some of my neighbors did..
I went for the “environmental” choice, and just dropped it into a recycle bin. What a waste of paper, and labor & energy to make it and distribute it.
Anyway, this got me thinking – could I report this as an instance of littering? Going by the book (or Wikipedia to be exact), “Litter consists of waste products that have been disposed improperly, without consent, in an inappropriate location.” Maybe I’m stretching the definition here.. but to me that pile of paper was no different than someone dumping a bag of garbage at my door.. In fact, the delivery man rang me, asking to be let into the apartment complex.. and I politely declined, stating that I do not need a phone book.
Anyway, I just wish marketers and the like stopped wasting paper on advertising (which the phone book really is) that just ends up in a trash can.